Place

Olathe, Kansas, USA

Project

Recycling Partnership with the US department store chain "Target".

Goal

Replacement of the existing 175,000 ft2 roof including the recycling of the existing PVC membrane into new product

Activities

  • Since 2005, investing in partnership with external company to clean, shred and cryogenically pulverize post-consumer vinyl roofing membranes into a powder that can be formulated back into new roofing membranes
  • Since 2007, establishment of recycling partnership with Target to recycle old membranes from re-roofing projects across the US
  • Since 2008, active participation of contractors in the recycling program recycling as much old roof membranes as possible
  • Technical advice and logistical support to contractors to supply old roof membrane material to Sika

Results

  • Responsive to all customer demands to support their efforts to eventually become a zero-waste company and to achieve their sustainability goals
  • The first US based company that introduced a recycling program for commercial roofing membranes to help customers reduce landfill-tipping fees.
  • The only US based company that recycles all of the collected material back into new membrane product, thereby reducing the product’s carbon footprint
  • More than 1,300 tons of old Target roofing processed since 2007.
  • The only US roofing manufacturer with third party certified recycled content.
  • Competitive advantage for contractors when bidding jobs with environmentally conscious customers
  • Strengthened relationships with customers in all aspects, including sustainability issues